Say hello to User Producers

If content is King, then this stuff is the Emperor. As far as I’m concerned, user created content will be the largest consumed globally as we head deeper into the 2Ks.

 

Imagine this on your mobile & it being the production studio…… <let us meditate on this a second or 2 to let it sink in>

 

Sites like current.tv are fantastic breeding grounds for the Emperor’s new clothes.

 

From their website….

 

We follow the global pulse via Google Current, a real-time view of what the world’s searching for, presented every half-hour around the clock.

We slice the rest of the schedule into short pods — each just a few minutes long — that range far and wide, from international dispatches to profiles of cool people to intelligence on new trends. This is not a traditional TV network; watching Current, you’ll see more, on more topics, from more points of view.

And much of it comes straight from you.

We call it viewer-created content, or VC2, and it’s created in the Current Studio, an online extension of our real studios in San Francisco and LA. Anybody can join in to produce VC2 (and get paid for it) or watch and vote for what goes on TV.

See those four squares in our logo? We call it the cursor, and like an old-school command prompt, it means we’re awaiting input.